Saga Of Senses

An event created to unveil Al Gurg Living's new Experience Centre in Dubai housing luxury brands SieMatic and Schmalenbach, Saga of Senses was an event conceptualized to take clients through a journey of the five senses. Designed as a walk-through, each station unveiled a new sensory point through a mini-activation. For example, for smell, we collaborated with Symrise Fragrances to unveil a series of Autumn-inspired Oud fragrances, curated for closets and indoor spaces. The event also included a panel discussion around sustainable and space-conscious interior design and architecture.